CV
UX-focused Creative Director.
Creative and strategic thinker able to weave the stories and interactions that define the end-to-end experience of a product or application.
Seasoned manager of creative and cross-functional teams on projects large and small. I love working with great organizations to push boundaries and create beautiful, intuitive, and delightful experiences.
Enjoy being hands-on through the product design process, from research, facilitating brainstorming sessions, concepting, prototyping, visual design, and user testing and everything in between.
Fluent at aligning UX drivers with business goals.
Have guided large-scale, high impact projects for clients like Viacom, Time Warner, Autodesk, New Line Cinema, and Adobe Systems and proven creative leadership with ten years at the helm of a successful interactive design studio. Product and startup experience.
The details:
Creative Director, tinyArchetype
January 2013 – Present, San Francisco
Creative Director with fierce UX focus, hands-on research, ideation, UX and visual design. tinyarchetype helps early-stage startups with product definition (concept to MVP), UX research and development and brand strategy, and partners with established brands on projects across digital and traditional media.
Senior User Experience Designer (Contract),
Adobe Systems
April 2013 – September 2014 (1 year 6 months) San Francisco
Partnered with the in-house Learn team for an 18-month engagement. Lead for UX and creative direction for re-imagining the global .com learning platform. Modernized the instructional design of tutorials and helped build the design system for integration of learning across multiple platforms and channels.
Co-Founder, iBubblr
2011 – December 2012 (1 year) Brooklyn, San Francisco
Co-founder of social TV startup iBubblr, a social media company that aims to disrupt current prevalent second-screen paradigms by focusing on the deep engagement that comes from great conversation and curated social tv experiences. Pilot and refine initial concept, requirements, UX/UI strategy, visual design and fundraising.
Partner, Creative Director, Tuft and Co
May 1999 – 2010 (10 years) San Francisco
Partner and creative director of interaction design studio. Creative project and team lead, with emphasis on interaction design, brand and user experience strategy. Client focus in technology and entertainment sectors, including Adobe, NBC/Universal, Cisco, Nortel, Time Warner, Viacom, and Autodesk. Acquired by Universal Mind in 2009.
Design Director, Interactive Bureau / Euro RSCG
January 1999 – May 1999 San Francisco
Design Director, identity and digital experiences for Fortune 500 brands.
Senior Designer / Art Director, Freelance
April 1997 – 1999 Dallas + San Francisco
Worked with agencies and brands as project lead / creative direction of digital projects, with an emphasis in interaction design, and UX/UI strategy. Clients include Blockbuster, Perot Systems, Xerox, Dell, Landor, Addwater (Chemdex, Athleta).
Senior Design Lead, i.con Interactive
January 1995 – January 1997 (2 years) Dallas/Fort Worth Area
Senior design lead for startup firm i.Con Interactive. At the infancy of web and interactive design, we developed interactive projects for web, CD and kiosk. Clients included Apple, the Texas Rangers (the team's first professional website) and the Dallas Stars (first professional website, first site to feature an online seat selector for a sports team) among others.
Photographer
May 1994 – May 1997 (3 years) Dallas/Fort Worth Area
Freelance commercial and editorial photographer.
Education
Art Center College of Design / Pasadena, CA. / PHOTO '93
Software
Creative Cloud (Adobe XD, Adobe Comp, Photoshop, Illustrator, InDesign, Lightroom, Audition), Sketch, InVision, Balsamiq, Keynote, Zeplin